
“It’s going to understand your behavior better to help guide you in your life,” he says. Wernick believes Google Now will eventually be able to use Nest as just another sensor point to learn more about people’s lifestyles, so it can better predict habits.

The bigger advantage for Google is what it can learn through Nest and potentially through other devices connected to it. Google Now could connect to other appliances through Nest and, for instance, turn off the LIFX lights, a spokesperson said, but that’s up to the individual developers to work out between themselves. Google Now is the key link back to Nest's parent company Google, but Nest insists Google won’t get greater powers over its platform. “It’s going to be a huge, huge game changer and it’s only the beginning,” Wernick says, adding that the role of the smart thermostat may be gradually morphing "to being a controller for your house and lifestyle." Opening up to other services is integral to Nest’s re-invention of the humble thermostat, which some say parallels the way Apple reinvented the mobile phone. We can make proactive recommendations of things people can do on Friday night.” "As they open more of this up, companies like us could be able to plug into some of this data that people can opt into. “Nest understands where people are in home, who’s in the home, what time they leave the home,” says Grant Wernick, co-founder of local-search and leisure-recommendation service Weotta. “We can’t live with just the information we get naturally,” they said.Īnother developer also saw Nest's program as a “gateway” to learning more about potential customers and interacting with them. One partner in the program who didn't want to be named, said that the extra data they could collect from Nest's devices could help them become more competitive in their own field. Smart lights made by LIFX can also be programmed to flash red when the Nest Protect detects smoke, or randomly turn off and on to make it look like someone is home when Nest’s thermostat is in “away” mode.ĭevelopers are excited about the program because it means they can learn more about users than they could before.

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Mercedes-Benz’s cars will be able to tell Nest when a driver is expected home, so it can set the temperature ahead of time. The pitch from Nest: "create a more conscious and thoughtful home."Īs of today, the Jawbone UP24 band will have a setting that turns on the Nest thermostat when it senses its wearer has woken up from a night's sleep. Nest is expecting myriad developers to start building integrations into its two main devices, but it’s already done some early integrations with eight other companies, including wearable-fitness tracker firm Jawbone, Mercedes-Benz and Google Now, the digital mobile assistant that learns about a person’s routines and notifies them of important information. "Also," he points out, "ours is not vaporware." Apple's own foray into smart homes with a service called HomeKit will likely have far more restrictions. It will be a private, but very open platform, says Rogers. That means plenty of reminders to developers about what data can be used for, and requirements that they get user permission before sharing data with Nest.
